Audience Research- Survey Monkey

We had to carry out an audience research by designing our own questionnaire on survey monkey. The survey basically included questions which explored the interest of different audiences in terms of the types of music videos they watch, if they do watch music videos at all, their favourite music video, etc. The whole point of this research was to enable myself and my group to understand and know peoples interest in terms of the genre of music most people prefer to listen to in order to come up with ideas for our music video, which would interest our audience. We didn't just give out questionnaires but however, we also carried out other interviews by actually taking a video of the whole process which are known as vox pops.

This is the questionnaire that was designed for our audience to fill out.